A downtown parade features the official “Ambassadors on Horseback,” the Santa Rosa Palomino Club. Afterward, head out to the Santa Rosa Rodeo grounds for some barbecue sponsored by the Lion’s Club, then get ready for rodeo—complete with muttin’ bustin’, a calf scramble, ride the hide, ranch bronc riding, PRCA rough stock, and timed events. Additional weekend entertainment includes a dance and a live concert.